We caught up the other day with a conference about campaign politics and the Internet, where Joe Trippi took time out from baking, er, burning pies with the Edwards campaign to trace the arc of the influence of politics on cyberspace, and vice versa. A few of the e-advisers to the campaigns, namely those with the Clinton, Obama and McCain operations, also attended. They didn’t give away many trade secrets, but offered some insights into what works and what doesn’t at this stage of the election cycle.
The campaigns do examine page view numbers, he added, saying that at this point in the cycle, many users hit the biography and issue points. Mr. Orton said he aims to offer supporters or viewers as many access points as possible.
All in all, though, Mr. SooHoo said his No. 1 goal is not to create another cool Web site, “but to make sure John McCain is the next president of the United States.’’
Sunday, June 10, 2007
"Politics and Cyberspace"
Kate Phillips (Caucus-NY Times):