Wednesday, June 02, 2010

"The Oil Spill as Metaphor for Our Times" (with video)

Micah Sifry (techPresident):
Depending on your perspective, the Gulf oil spill is many things: a reminder of human fallibility, an indictment of corporate greed, a painful example of government regulatory failure, a portrait of the power of big money in politics, a wake-up call about our continuing addiction to cheap oil. Arguably, it is proof that America has become very good at making what we once imagined as rare accidents, "black swans" in the parlance of Wall Street, into high probability events. Assuming you've been paying attention to the news, by now you probably think it is some combination of all of those things.

But it is also a quintessentially 21st century spectacle, and the way we are experiencing it is yet another warning of something that is deeply broken about how we use information today: we consume shocking images almost entirely without taking meaningful action in response.

To give you an example of what I mean, just go watch a few minutes of the BP oil spill video:

Tell me, did you do anything after watching the spill for a while? I'm betting the answer is no. And how did you feel, as you watched it? Transfixed and dazed, right? Like rubbernecking past a car accident. Did you get out of your car to offer help? Probably not. MORE...

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